Honda and Sony joined forces in 2022 to form Sony Honda Mobility (SHM) in a bid to take on the top electric vehicle brands.

Though it looks like a generic sedan with some luxury touches, the company is promoting it as a tech platform built for ...

Just as U.S. Volkswagen dealers are gearing up to fight Scout Motors' plan to sell cars directly to consumers, Honda's U.S. dealer network is already gathering its troops to battle Sony Honda ...

The Afeela 1 Origin and Signature trims are available to reserve in California for $200, with deliveries anticipated to start ...

From price and range, to computing power and release date, everything we know so far about the upcoming Afeela 1 from Sony ...

Honda and Sony want to launch an electric car on the market in 2026. The initial key figures are surprisingly modest.

In a little over a year, Sony Honda Mobility expects to launch the Afeela 1, a battery-electric sedan that’s been very visibly half a decade in the making. When I ask CEO Yasuhide Mizuno about ...

Sony and Honda surprised audiences at 2023 CES by announcing the jointly established electric vehicle brand Afeela and ...

Need a quick history lesson? Sony was originally founded in 1946 as Tokyo Tsushin Kogyo. It went through the Walkman and the ...

That’s exactly what Sony and Honda aim to do with their new luxury-tech EV brand, Afeela. Under a joint venture known as Sony ...

LAS VEGAS—Sony Honda Mobility Inc. has begun accepting orders for the debut model of its electric vehicle brand, Afeela, in the United States. The Afeela 1, equipped with partially autonomous ...

Sony and Honda's joint venture reveals the Afeela 1 electric vehicle, opening pre-orders at CES 2025. Starting at $89,900, ...