NBC is planning an alt-cast of the Houston Texans and K.C Chiefs on Saturday, Dec. 21 on Peacock  that will blend live action and videogame elements from EA Sports’ popular Madden NFL franchise.

As part of the league’s My Cause My Cleats initiative, in which players can wear custom footwear to support charity, AWS ...

The Realest’s deal with the Heat started with an opportunity for season-ticket holders to acquire Heat-branded foldup seats that were used at Kaseya Center. Offerings will grow as the NBA season goes ...

PWHL officials are expressing a lot of optimism about the future of the game as it prepares to kick off its second season ...

Yankees owner Hal Steinbrenner wants clubs to be able to choose whether they’re in or out of MLB Commissioner Rob Manfred's ...

The Federal Trade Commission has proposed a settlement with Evolv Technology that would ban the AI-powered weapon screening company from making false claims about the accuracy and efficiency of its ...

LIV Golf has had advanced discussions with former Harris Blitzer Sports & Entertainment CEO Scott O'Neil for the league's CEO ...

LIV Golf has had advanced discussions with former Harris Blitzer Sports & Entertainment CEO Scott O'Neil for the league's CEO ...

Former Univ. of Alabama AD BILL BATTLE, who took the role after a “highly successful turn in the business world," died Thursday at 82, according to Nick Kelly of AL.com. Battle played football at ...

Proper No 12 Whiskey will “no longer use Conor McGregor’s name or image on the drink” following a jury decision last week that McGregor had assaulted a woman and is now required to pay damages.

Chiefs QB Patrick Mahomes is “claiming the top spot” in the NFLPA's list of the top 50 players in “individual product and merchandise sales,” according to Brooks Peck of THE ATHLETIC. The list ...

More details continue to emerge on golf's "Crypto.com Showdown" that takes place next month in Las Vegas, including the event's TV booth makeup on TNT. Though the "Showdown" is separate from "The ...