Iain Jacob predicted five years ago that buying tech and data, rather than renting it, would help agency “dinosaurs” ...
Dentsu's Carat jumps the most in positioning, WPP's Mindshare sees the biggest fall, while Omnicom's PHD retains the overall ...
Jaguar's baffling attempt at reinvention from feline grace to rock-based abstraction is a masterclass in brand self-sabotage, ...
The latest R3 study shows a shift toward sales metrics and ROI-based KPIs for PR agencies, highlighting the changing ...
The aim is to engage the public and foster conversation about Hong Kong's vibrant identity. The creators, led by TBWA Hong ...
Jaguar could be facing its own Bud Light moment. However, Jaguar's boss has defended the “bold” rebranding, saying the ...
Accenture Song and TBWA walked home with multiple metals at the 2024 Campaign Asia-Pacific Agency of the Year awards for ...
All this heated discourse about AI in creativity misses a simple truth: This revolution isn't waiting for universal approval.
Ronson is survived by her husband Chris Taylor and their son Ben. In a heartfelt statement, Taylor described her as his ...
With over one million new users since the US election and a growing professional base, Bluesky is emerging as a serious ...
Braga relocates to Hong Kong after serving for three years as the national chief creative officer at Wunderman Thompson ...