Chinese fast fashion app Shein has relaunched in India almost five years after it was banned — some say it's a worrying move.

Shein India app, launched by Reliance Retail's subsidiary Nextgen Fast Fashion, partners with Indian MSMEs to manufacture and ...

Gen Z’s favourite fast-fashion label has made a comeback in India. Reliance has launched an app to sell Shein’s products in ...

Shein's re-entry to the Indian market comes with strict terms, which include saving all data within the country.

The new Shein India app, which went live last Friday, has products which are manufactured, marketed and sold only by Nextgen ...

Shein returns to India under Reliance Retail. Renwed focus on local supply chain and compliance with data privacy laws.

The Chinese fast-fashion brand, ranked among the world’s largest fashion retailers, with sales in excess of $30 billion, ...

Moreover, Nextgen is also scaling up the network of Indian manufacturers so that India can become a supply source for Shein's global operations in future. This will also help to create substantial ...

Shein returns to India with a new app and partnership with Reliance Retail. Learn about the localized manufacturing model and ...

Founded in China in 2012 and later headquartered in Singapore, Shein became popular for its affordable Western fashion.