Dell’s new branding puts the highly trusted Dell name front and center with three PC categories: The Dell and Dell Pro ...

The computer giant is ditching decades-old sub-brands in favor of ones nearly identical to Apple’s. They’re derivative, but ...

The computer company Dell has a new brand strategy that sounds a lot like Apple. There were a few smiles at the launch.

Dell made a bold move by unveiling a complete overhaul of its laptop and desktop branding. The company has decided to ...

Dell’s restructured product lineup aims to provide customers with clear, easy-to-understand options tailored to their ...

New Dell Pro Desktops are available in micro, slim and tower forms, all with Intel Core Ultra and AMD Ryzen processor options ...

CES 2025 is off to a fast start with new GeForce RTX 50 Series GPUs, Arrow Lake laptop processors, and new desktop and laptop ...

Dell said it is discontinuing the long-running laptop brands, such as XPS, Inspiron, Latitude, Precision, and OptiPlex, in ...

Compare Dell XPS vs. MacBook Pro in 2025 to find out which is best for battery life and other characteristics. Choose the one that fits your needs.

Dell overhauls its PC and laptop naming scheme, replacing XPS, Inspiron, and more with a simplified three-tier system.

In an attempt to lure consumers “overwhelmed” by choice, Dell has made the landmark decision to retire names such as XPS, ...

Dell has revamped its product naming strategy, introducing categories like Dell, Dell Pro, and Dell Pro Max. This change aims ...