Iain Jacob predicted five years ago that buying tech and data, rather than renting it, would help agency “dinosaurs” ...
Dentsu's Carat jumps the most in positioning, WPP's Mindshare sees the biggest fall, while Omnicom's PHD retains the overall ...
Jaguar's baffling attempt at reinvention from feline grace to rock-based abstraction is a masterclass in brand self-sabotage, ...
Campaign Asia-Pacific announces its 12th annual Women to Watch, highlighting exceptional leaders and diverse talent powering ...
Nana Cao is a business director whose expertise spans more than 17 years in the advertising and communications industry, navigating the complex transition from traditional to digital advertising.
For someone who joined Zenith Media in only May this year, Penelope Shell has already contributed AU$20.05 million ($13 million) to new business wins. The award-winning strategist with a passion for ...
After gaining a master's degree in international relations in South Korea, her mother's homeland, Margaret Key had intended to join the US foreign service after graduation. Two days before her planned ...
Unlimited access to Campaign Asia-Pacific content* including its archive of 70,000+ articles. No monthly limits! Premium member-only articles & analysis Campaign’s annual APAC Agency Report Cards ...
Excellent choice! This is exclusive Campaign content. Sign in or join our top subscription tier, The Knowledge, today.
Hyewon Park has traversed around the globe as a media professional for well over a decade. She worked in the UK—at agencies including Starcom and UM—before moving to Singapore to clock in regional ...