Aria Liu, 17, regularly posts shopping haul videos to her YouTube channel, which has 300,000 subscribers. She films her sprees by displaying a live feed of her laptop screen as she buys up to thousand ...

If you buy something through my links, I may earn a commission. Shopping on Amazon can be overwhelming when there are so many options. So we’ve narrowed it down this week to give you some favorites to ...

Rosie Albrecht, 26, of Chicago recorded an "underconsumption core” TikTok video at a Nordstrom Rack in Chicago. Her videos have accumulated almost 5 million likes. Tess Crowley / TNS In recent weeks, ...

Back-to-school shopping is nothing new, but sharing what you’ve purchased on social media is a relatively new phenomenon that’s becoming more popular than ever among kids and teens. If you searched ...

In recent weeks, the concept of “underconsumption core” has gone viral on TikTok — the land of influencers, shopping hauls and short-lived fads. It echoes an earlier trend in which users discouraged ...

Shopping hauls can make big bucks for influencer and social platforms – and can heavily influence consumer behavior. Those platforms are beginning to make online purchases seamless, translating ...