December 11 — Search engine optimization (SEO) remains a vital tool for directing traffic to a company’s website, even as broader digital trends, from AI to blockchain experiments, continue reshaping ...

For small, mobile, local businesses operating without a fixed storefront, navigating the world of local SEO can feel like charting uncharted territory. Service area businesses (SABs) – think plumbers, ...

Local SEO is a powerful tool to help your ideal audience find you faster and easier by bringing you to the top of their search results. This article serves as a six-step guide to help you get started ...

Audience makes up the core difference between traditional SEO and local SEO. Whereas the central goal of traditional SEO is typically to increase visibility in search engine results for a national or ...

Over the years, I’ve watched visibility move from keyword tactics to authentic local ties, yet many geo-targeted search engine optimization (SEO) strategies still chase links over real connections.

2025 has been a challenging year for small business owners. Rising tariffs, economic legislation and squeezed consumer spending have made every customer count more than ever. On top of that, Google's ...

Small, hands-on businesses can skyrocket revenue with savvy local SEO tactics, as almost half of Google searches show local intent. Claiming and optimizing a Google Business Profile (GBP) is pivotal ...

If you have multiple locations, it’s best to create specific Schema Markup for each one. Each location will have its own unique address, phone number, and possibly different hours or services. Using ...