Ads are the backbone of digital marketing for driving traffic to e-commerce sites. But before investing in the most popular ad types, consider the platform you’re using. When advertising on sites like ...

The aim of advertising is usually to put the spotlight on a product as a solution. Even if the customer rather than the product is made the hero, the product is still there allowing the customer to ...

Have you ever wished you could create stunning, professional-grade product ads without spending hours behind a camera or shelling out for expensive design software? Here’s the fantastic option: with ...

YouTube is such a popular service because it's free to use, both by creators and internet users looking for quick entertainment or solutions to their problems. Of course, "free" is never truly free.

Reddit launched two new ad products today – Contextual Keyword Targeting and Product Ads. The new features have been rolled out to help advertisers reach higher-value customers and to simplify the ...

Last month, Reddit debuted a new ad format that looks just like real user posts. Called free-form ads, the posts mimic the site's megathreads that include a variety of media in one thread. Now, the ...

Amazon is expanding its cost-per-click Sponsored Products ads to include placements on select third-party apps and websites, per a company announcement. Advertisers using Sponsored Products ads will ...

If the latest advertisement changes on Amazon's Prime Video are not enough, the e-commerce company announced a new update on what the world would expect from upcoming new ads for the streaming ...

Are you a print subscriber? Activate your account. By Erika Wheless - 1 hour 58 min ago By Berkeley Bethune - 2 hours 33 min ago By Tim Nudd - 2 hours 35 min ago By Jack Neff - 2 hours 43 min ago 5 ...

Now available in public beta, Reddit Dynamic Product Ads aim to connect users with products they are looking for or may be interested in. Dynamic Product Ads, the newest addition to the Reddit ...

How ads are presented is crucial for driving traffic to products and services. Advertisers must ensure their ad products meet the demands of the modern media landscape. With 18 years of television ...