But also because of the prominence of gimmicky stuff, like the performative consumption of Diet Mountain Dew, the soft drink ...

Diet Mountain Dew somehow found itself in the middle of the U.S. presidential race this week. It all started Monday when Donald Trump's VP pick, JD Vance, during a rally in his hometown of ...

Mountain Dew teams up with Honor of Kings, the world’s largest Multiplayer Online Battle Arena (MOBA) game, for this season’s ...

RZA has opened up about the impact that Hot 97’s ban of the Wu-Tang Clan and their music had on their success as a group, as well as the direction of Hip-Hop culture.

Boston Beer Company would like to take over a town, in a way, as they are going to launch a new campaign to rename a small Texas town after HARD MTN DEW. Just off I-45, about 90 miles southeast of ...

VOLUSIA COUNTY, Fla. (WKRC) - A woman will spend decades in prison after she murdered her elderly roommate and poured Mountain Dew on herself in an attempt to destroy evidence. Police responded to ...

For some teams it is big business with support from large companies such as Mountain Dew and Chevy Trucks ... to solely support a professional racing program. Without major co-sponsors, some ...