L’Oréal Groupe Introduces New Technology-Driven Products For Hair And Skin

Light Straight + Multi-styler, developed by L’Oréal Research & Innovation, was seven years in the making. The device uses ...

L'Oréal's new hair straightener + multi styler uses light instead of extreme heat — and it works 3X faster

L'Oréal announced an infrared hair straightener and an LED face mask at CES 2026, both launching in 2027 with light-based ...
CNET

L’Oréal Revealed New Tools at CES That Prevent Hair Damage and Improve Skin

The future of hair and skincare may be light-focused.

L’Oréal’s new multi-styler promises healthier hair with glass plates and infrared technology

L’Oréal has announced the launch of its new Light Straight + Multi-styler at CES, designed to help to protect hair health ...

L’Oréal’s Award-Winning Light-Based Innovations Redefine Beauty Tech at CES 2026

L’Oréal wins CES 2026 Innovation Awards for its new infrared Light Straight + Multi-styler and flexible LED Face Mask.
Yahoo

One bottle of this L’Oreal hair rinse is sold every minute, and it makes hair look shinier, smoother and overall healthier

Ugh, so you damaged your hair again? It happens all too often to those of us who color it or style it with hot tools. You can tell it’s damaged if it feels overly coarse, looks frizzy or starts ...

L'Oréal’s CES 2026 beauty devices include a skin-like flexible LED mask

Over the last ten or so years, L'Oréal has brought a taste of beauty tech to the masses at CES 2026. This time, it has three ...
Forbes

L'Oréal Builds On Hair Color Legacy With New Products For Home Use And Salons

Forbes contributors publish independent expert analyses and insights. I write about retail and the forces that are redefining shopping. L'Oréal's Colorsonic, left, and its components at right, ...