Video ads in the local pack could give advertisers a more engaging way to stand out in high-intent, location-based searches.

Google is testing showing video ads within the local pack ads. This is also known as immersive map view videos, I am told.

Google now supports Sitelinks for local search ads in the Google Maps interface. They show in the form of a carousel, under a sponsored ad listing in the Google Maps interface. This was first spotted ...

New tests show Ask Maps is guiding users with recommendations, shifting how businesses get surfaced and how local rankings ...