Ford wants to undercut Chinese EVs with a $30,000 electric pickup. Here’s how simplifying the truck could reshape the entire ...

Ford's 2028 autonomy timeline is a stall tactic—the Lightning pricing collapse reveals how vaporware masks stagnation.

Back in 2019, a startup called Lordstown Motors showed off a full-size electric pickup truck that it planned to build in a former GM assembly plant in Ohio. In spring 2021, Ford showed a small group ...

Q3 sales jumped nearly 40% before its retirement, proving EV trucks can sell — even as the F-Series remains America’s ...

Ford unveiled the all-electric F-150 Lightning in 2021 and began production less than a year later with great fanfare—the model was a do-anything truck for both today and the future. Now, the F-150 ...

Ford's latest U.S. sales figures point to a major rebound, highlighting how changing consumer priorities reshaped the ...

Automakers are redefining their images -- and products. Brace yourself for an emissions-free future. No more internal combustion engines. No more polluting trucks and cars. Only 100% electric vehicles ...