Google launched four official and confirmed algorithmic updates in 2025, three core updates and one spam update. This is in comparison to last year, in 2024, where we had seven confirmed updates, then ...

A Google core update is a comprehensive algorithm adjustment that affects how Google evaluates and ranks content across billions of web pages worldwide. When these updates roll out, they can trigger ...

Google’s John Mueller responded to a question about whether core updates roll out in stages or follow a fixed sequence. His answer offers some clarity about how core updates are rolled out and also ...

Google officially announced the rollout of the December 2025 core update on Thursday at around 12:25 pm ET. This core update is expected to take up to 3 weeks to roll out. Google said this "is a ...

Google released the December 2025 core update on December 11, 2025. This is Google's third core update of 2025, following March and June updates. The rollout may take up to three weeks to complete.

Google's March 2026 broad core update has officially completed rolling out. Google announced this via X this morning and the Search Status Dashboard has been updated to document the rollout. The ...

This Media Briefing covers the latest in media trends for Digiday+ members and is distributed over email every Thursday at 10 a.m. ET. More from the series → This week’s Media Briefing looks at the ...