Consumer choice modelling seeks to elucidate how individuals make decisions when faced with multiple product or service alternatives. This field encompasses the study of cognitive processes and ...

Freight transportation choice modeling encompasses a variety of quantitative techniques used to predict and analyse the decision-making process of shippers and logistics managers when selecting among ...

Choice modelling provides a scientifically robust method to investigate and understand how choices are made in a variety of systems and contexts. In this course you will learn methods to conceptualize ...