Search engines have evolved significantly from basic keyword matching to intelligent systems leveraging artificial intelligence (AI). This transformation prompts an important question: when it comes ...

That's where this independent search engine comes in, and makes it so rare in 2025. Mojeek crawls and runs its own search index, doesn't track you for advertising, and offers a rare sliver of peaceful ...

The search engine has been a key Internet tool since the early days. Before the Web was a thing, I fondly remember Archie (from “archive” without the “v”), which indexed filenames on FTP servers, ...

The rise of AI assistants, or answer engines, establishes a new standard: AI visibility. This is your brand's ability to be ...

Here's a grounded approach to keyword optimization that prioritizes clarity, structure, and real user experience.

Break free from the algorithm: These search alterneratives prioritize speed, privacy, and innovation over ads and data grabs Tired of all the ads and paid placements on Google when you're searching ...

Senior Lecturer in Digital Ethics, Centre for AI and Digital Ethics, School of Computing and Information Systems, The University of Melbourne Damiano Spina has received funding from the Australian ...

This week’s Ask An SEO question comes from a reader facing a common challenge when setting up international websites: “I’m expanding into international markets but I’m confused about hreflang ...

So far, 2025 has already been littered with posts questioning the value of investing in SEO in the new world of AI, where users can get direct answers to their questions. I want to offer a more ...

Crawlability is the ability for search engines to access and navigate your website’s pages. It’s what allows your content to be discovered, indexed, and shown in search results. Without crawlability, ...